As a self-proclaimed skincare and makeup addict, I recently decided to really dive into Allegro, Poland’s number one online marketplace. I had heard about it a million times, mostly from my Polish friends and fellow beauty lovers online, but I never bothered to actually check out the beauty section of the website. To be honest, it took some curiosity and the fact that a few of my favourite products were out of stock from the sources I normally buy from, to finally check it out.

Spoiler alert: it was definitely worth it.


From international cult-favourite brands to (Polish) hidden gems, I was surprised at how legit, affordable, and diverse Allegro’s beauty section was. I purchased a combination of trusted staples and exciting new products – from skincare essentials to makeup must-haves and the whole online shopping experience blew my mind.

If you’ve ever found yourself asking “Is Allegro actually a good place to buy skincare and makeup from?”, here is my very honest review based on my real orders, the products I received, and my overall shopping experience.

Let’s get into it.

Why I Chose Allegro

I was looking to stock up on some staples and try a couple new things. I found that Allegro had really good availability for both international and Polish beauty brands and is frequently cheaper than global retailers. There were a blend of official sellers, local shops, and Allegro Smart! with shipping options so I decided to give it a go.

My Beauty Haul from Allegro

1. Cetaphil PS Lipoactive Moisturizing Cream

This was a repeat purchase for me and Allegro had the best price. The product came well packaged and sealed. The product is a holy grail for my sensitive skin as usual, rich but non greasy.

2. Eucerin Anti-Pigment Serum + Day Cream SPF30

I was thrilled to find that this duo was sold as a bundle! Skin pigmentation has always been an issue for me and this duo has been a game-changer. The shipping was surprisingly quick, and the product came with an instruction leaflet in Polish and English.

3. Swederm Microbiota Friendly Toner & Essence Set

A lesser-known Polish gem! I discovered this brand on Allegro, and thought I would give it a shot. I’m glad I did – the toner and emulsion are both gentle and soothing, and my skin’s texture is noticeably smoother. PS: Their packaging is eco-friendly!

Makeup Finds That Impressed Me

4. Clinique Liquid Lip Gloss with Shea Butter (24H)

Bought at a really good bargain on Allegro! It’s light, it’s moisturizing, and beyond any lasting time of a gloss I’ve tried! It came in a protective box, and very obviously wasn’t a reseller knock-off (as I always worry about when shopping online for makeup).

5. Estée Lauder Double Wear SPF10 Foundation

This foundation speaks for itself but ordering from a verified Allegro seller was so easy for delivery. It was sealed, and fresh. I also appreciated that the seller noted the batch number, so I could check it was authentic on the internet.

6. Paese Loose Rice Powder

A Polish brand I was curious to try and Allegro made it easy to order. It is light, matte and really gives me that no-makeup makeup finish. It is also nice to pay a lower cost with not so much packaging.

NEW Additions to My Beauty Bag – Also from Allegro!

Banana Beauty Lipsticks

I finally tried these super hyped up lipsticks, and wow. They are so creamy, highly pigmented, long-lasting, and do not dry out my lips. In addition to several colours, Allegro had multiple shades, and I am looking at more in the future. Oh, and mine came with a cute little Thank you card from the seller!

Huda Beauty Eyeshadow Palette

Yes, you can find authentic Huda Beauty on Allegro, and I did. I ordered a Pastel Obsessions palette, and the pigment payoff is next level. No fallout, blendbable shades, and nice feel. The palette was packed really well and arrived in perfect condition.

Fenty Beauty Killawatt Freestyle Highlighter

You know the highlighter that makes heads turn? Well, this is it. I got the iconic “Mean Money / Hu$tla Baby” duo, and it is as glowy and buildable as everyone says. Allegro had it available with free shipping, and verified buyer reviews to ease my mind.

My Shopping Experience: What I Loved

•Wide Variety – Whether you are after global brand icons or indie Polish beauty gems, Allegro has you all covered.

•Verified Sellers – Check for “Allegro Smart!” and top-rated sellers to avoid counterfeit.

•Fast Shipping – Most products arrived between 2–3 business days.

•Great Customer Support – I had a small query regarding delivery status and a seller replied quickly, and with help.

 A Few Tips for Beauty Shoppers on Allegro

•Always examine seller ratings and reviews

•Cross-examine a few listings for the same product (it is not uncommon to see variations in pricing and shipping)

•Consider the Allegro Smart! options if you’re intending to spend a lot (typically you’ll get free delivery with this option)

• Make sure to utilize the Q&A section on the listings, many sellers are willing to help out

Allegro Beauty Product Summary

Not sure where to start with your next beauty purchase? This quick visual guide rounds up top-rated skincare and makeup products available on Allegro highlighting key features, pricing, and delivery perks to help you decide faster.

Final Thoughts

Would I buy beauty products on Allegro again? Yes!

And with exclusive products, a straightforward ordering process, fast delivery, I have added Allegro to my regular shopping habits. It’s particularly useful if you are in Poland or nearby, but many sellers ship internationally too!

If you are looking for a reliable one-stop shop for skincare and makeup online in Poland, Allegro is an online treasure worth discovering.