Searching for the perfect dress can feel overwhelming. Between full-service bridal salons and trendy online retailers, knowing where to shop makes all the difference. In this guide, we’re comparing two of the biggest names in the game, David’s Bridal and Lulus. From wedding gowns and bridesmaid styles to prom looks and homecoming options, here’s everything you need to know.
Why Compare David’s Bridal and Lulus?

Both brands are popular among brides, bridesmaids, prom-goers, and anyone looking for special occasion dresses. But their approaches couldn’t be more different. David’s Bridal is known for its brick-and-mortar stores, offering a full-service wedding experience where you can try on gowns, book alterations, and even buy accessories in one place. On the other hand, Lulus is a digital-first retailer, praised for affordable, stylish options with the convenience of shopping online.
The choice between the two often depends on your event, budget, and shopping style.
David’s Bridal Overview

David’s Bridal has become a household name in wedding and formalwear. Whether you’re shopping for David’s Bridal prom dresses, David’s Bridal bridesmaid gowns, or even David’s Bridal dresses homecoming, their collection spans across hundreds of styles.
Focus
- Weddings, bridesmaids, prom, and homecoming
- Offers accessories, veils, shoes, and alterations in-store
- Caters to all sizes, including a robust plus-size collection
Shopping Experience
- In-store appointments where brides and bridesmaids can try on gowns together
- Showrooms for personalized styling
- Online store with hundreds of ready-to-ship dresses
Selection
- 424 wedding dresses in total
- 412 dresses ready-to-ship (if in stock for your size)
- Significant plus-size inventory
- Broad range of prom and homecoming dresses
Price Range
- Prices start at $39.99 and go up to $2,249
- Most David’s Bridal bridesmaids and prom dresses cost under $1,000
- Affordable compared to high-end bridal boutiques
Pros
- Comprehensive wedding experience (bride, bridesmaids, accessories in one place)
- Extensive size inclusivity
- Option to buy off-the-rack or custom order
- Free shipping available
- Easy-to-navigate website
Cons
- Store experiences vary (some report chaotic showrooms or understaffing)
Strict return policy: must initiate within 7 days for a refund.
Maximizing Your Savings at David’s Bridal

If you’re considering shopping at David’s Bridal, don’t skip the savings opportunities. A David’s Bridal coupon or David’s Bridal promo code can help you cut costs on everything from gowns to accessories. Their website frequently features promotions, and seasonal events like prom or Black Friday often bring extra discounts.
When to Use a David’s Bridal Promo Code
- David’s Bridal prom dresses: Save on trendy and classic prom looks
- David’s Bridal bridesmaid gowns: Outfit your entire bridal party at a discount
- David’s Bridal dresses homecoming: Get affordable yet stylish dresses for school events
Spotlight on David’s Bridal Prom & Homecoming Dresses

David’s Bridal is not just for brides. Their prom black gown collection and black homecoming dresses give teens and young adults access to high-quality formalwear without breaking the bank. Many dresses are available for under $200, making them competitive with fast-fashion retailers but with much higher quality.
Lulus Overview

While David’s Bridal thrives in brick-and-mortar stores, Lulus is built for online shoppers. It’s the go-to destination for Lulus bridesmaid dresses, chic guest attire, and even budget-friendly wedding gowns.
Focus
- Online retailer specializing in bridesmaid, guest, and special occasion dresses
- Wide selection of shoes, accessories, and casual wear
- Perfect for fashion-forward shoppers on a budget
Shopping Experience
- 100% online, making it easy to shop from anywhere
- Ability to order multiple dresses and return unwanted items
- Known for its Lulus free shipping coupon and hassle-free returns
Selection
- 30 wedding dresses
- Hundreds of Lulus bridesmaid dresses and special occasion outfits
- Trendy cuts, modern styles, and fresh color palettes
- Complementary Lulus shoes to complete the look
Price Range
- Dresses from $89 to $522
- Many wedding dresses under $200
- Competitive compared to boutique and designer shops
Pros
- Affordable and stylish designs
- Transparent sizing with unfiltered customer reviews
- Excellent return policy (30 days; free return shipping within 10)
- Great BBB reputation (A rating)
Cons
- Limited selection of wedding gowns (only 30 available)
- No physical try-on option
- Color differences possible between screen and reality
Maximizing Your Savings at Lulus Promo Codes & Deals

Shoppers love that Lulus consistently offers discounts and perks like free shipping. If you’re buying Lulus bridesmaid dresses, Lulus shoes, or special occasion gowns, using a Lulus free shipping coupon ensures you get maximum value.
When to Shop at Lulus
- Budget-conscious bridesmaids: Affordable group dresses that look luxe
- Wedding guests: Trendy, modern looks without the boutique price tag
- Prom and homecoming: Stylish alternatives to department store dresses
Spotlight on Lulus Prom & Bridesmaid Options

Lulus shines when it comes to modern bridesmaid dresses and chic eveningwear. Their prom black gown selection and black homecoming dresses offer affordable luxury that appeals to teens and young adults. And since they stock a wide range of accessories, you can complete your look with Lulus shoes and jewelry without needing to shop elsewhere.
David’s Bridal vs Lulus: Side-by-Side Comparison
Feature | David’s Bridal | Lulus |
Primary Focus | Weddings, prom, homecoming, full-service bridal | Online bridesmaid, wedding guest, and prom dresses |
Selection | 424 wedding dresses, 412 ready-to-ship, large plus-size range | 30 wedding dresses, hundreds of bridesmaid/guest styles |
Price Range | $39.99 – $2,249 | $89 – $522 |
Shopping Experience | In-store & online | 100% online |
Returns | 7-day full refund window | 30 days (10 days free shipping back) |
Extras | Alterations, accessories, in-person fittings | Trendy accessories, Lulus shoes, online sizing reviews |
Which Should You Choose?

- Choose David’s Bridal if: you’re a bride planning your entire wedding party’s attire, need David’s Bridal bridesmaids gowns, want to try on in-store, or need plus-size options.
- Choose Lulus if: you want stylish, affordable Lulus bridesmaid dresses, are shopping for a prom black gown or black homecoming dresses, or prefer the convenience of online shopping with easy returns.
Final Review

Both David’s Bridal and Lulus bring something unique to the table. David’s Bridal excels in offering a full-service wedding experience with extensive in-store options, while Lulus shines as a stylish and affordable online alternative. Your decision will ultimately depend on whether you value personalized, in-store service or budget-friendly, online convenience.