Amazon Prime Day 2025 is coming soon and it is the longest one yet. It’s a four-day sale from Tuesday, July 8 to Friday, July 11 and is set to deliver a legal amount of fashion items at exclusive sale prices. The best part? You do not even have to wait! Amazon is already offering up early sales across popular fashion brands and trending summer favorites.
From luxe handbag deals to dreamy summer dresses and chic footwear, we did the work of digging into the thousands of items to find the best deals you will want to add to your shopping cart, before they sell out.
Handbags That Make a Statement at a Steal
A handbag is always well worth the investment into your wardrobe and Prime Day 2025 is making sure we are in luck. Whether you purchase a sleek designer mini bag or an oversized tote for everyday use, we know that Amazon has something for every style and every budget! For the high-end consumer, the Marc Jacobs small travel tote bag is currently on sale for 15% off – $166 (was $195). Sleek, compact, and effortlessly cool, it’s just the type of bag you want to wear all year long..
The JW PEI Joy Shoulder bag, also 15% off for a total of $76, has a hint of playful elegance, while the YDSIII Shoulder Bag is an absolute steal for only $26. Last but not least, fan-favorite bags by Coach—the cult-classic Soft Tabby Shoulder bag or Cassie Crossbody 17 that can take you from day to night. Both bags provide timeless silhouettes in soft leather, a great combination of functionality and sophistication!
Denim Discounts You’ll Want to Live In
Whether you’re a hardcore denim fan or just like a good pair of pants, you’ll want to check out this year’s Prime Day because there are great deals on denim jeans and jumpsuits from legacy brands and contemporary cult favorites. Think Levi’s, FRAME, AG, etc. The Levi’s 94 Baggy Jeans are a cool 36% off, down to $51 brand from original price of $79. They have the slouchy and flattering fit we crave on a weekend.
If you like a little more structure the Levi’s Ribcage Full Length Jeans in Valley View have dropped in price and are now $86. If you’re die-hard AG Adriano Goldschmied fan, the Brinley Jeans have a great discount, going from $245 to $147. And if you love western wear, Wrangler’s Willow Mid Rise Ultimate Riding Jean are on sale for $35—49% off! And so many more cuts and types of daily classic and trendy fits. Don’t miss out on these denim steals.
Shoe Game: Upgraded
If you’re setting off into the summer with old beat up sneakers or a worn out pair of sandals, now is the time to upgrade! Amazon is serving up its best deals on some of the biggest shoe trends of 2025. This Rihero Mesh Ballet Flat is a fun, breathable option for $31. That’s just right for the days when you want something cute, but want to pick an option that is practical too.
If sporty is your vibe, the Adidas VL Court 3.0 Sneakers for $56 will go with everything from floral dresses to denim shorts. Design lovers can snag the stylish Ancient Greek Sandals Eleftheria style for $275, and for a touch of urban-chic, the Reebok Club C Grounds UK Sneakers, now 22% off. Whatever your aesthetic is; cool girl casual, prissy, elevated minimalism, whatever it is, I guarantee you’ll find the perfect pair with a few simple clicks.
Swoon-Worthy Summer Dresses
High summer asks for dresses that are going to keep you comfortable in the heat and still look stylish and good news, Amazon is full of options. Boho-chic day dresses, sleek satin slips, and so much more for summer weddings. There is a deal for any reason to dress up. While a very sultry showstopper, the Norma Kamali Maria Mini Dress is now 20% off, and A.L.C.’s Romy Dress is now $195 (38% off!) is a look that will always look polished as a no-fuss outfit.
If dreamy and romantic is your vibe for summer, the Loveshackfancy Ermon Dress is a must-buy at now 30% off; ideal for garden parties or a summer date night. Looking for something a little more casual and wearable? Check out The Drop’s Luna Scoop Neck Linen Maxi Dress now only $64, or PRETTYGARDEN’s Tube Dress for just $50. These summer dresses are light, flattering and easy to wear, and are worthy of a spot in your closet.
Revitalize Your Tops You Wear Into Action
Are you bored with your standard tees and tanks? Amazon’s Prime Day fashion section has plenty of elevated pieces for you to revamp your everyday outfit. For example, SEA’s Marja Embroidery Flutter Tank, an effervescent, feminine basic is now 50% off, and LESET’s Yoshi Crewneck Vest, now $76 (from $181)—both basic but perfectly modern.
If you want to go the easy route, consider the Laotepo’s strapless tube top or the OQQ’s ribbed seamless tank tops, both less than $30. Toss them on with Faithfull the Brand’s trousers or Vince’s seersucker midi skirt and move into an effortless chic space. Also, don’t forget about the Lillusory Summer Vest Top, now $28—this piece would be perfect for work, brunch, or wherever your summer plans might take you.
Final Remarks: Your Cart Deserves a Glow Up
With Amazon Prime Day 2025 quickly approaching, you can take advantage of style upgrades at some of the lowest price points we are likely to see all year. Whether it is time to update your jeans, treat yourself to a designer bag, or add a new pair of kicks to your outfit, these fashion deals are worth getting before they disappear! Your future self (and closet) will appreciate it!
